Introduction
At Steady Fusion, we are committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, process, and share your information when you visit our website, interact with us, or use our services. Please read this policy carefully to understand our practices regarding your personal data.
By using our website and services, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with our policies and practices, please do not use our website or services.
Data We Collect
We collect and process various types of personal data depending on how you interact with our website and services:
Information You Provide to Us
- Contact Information: When you subscribe to our newsletter, contact us through our forms, or create an account, we collect information such as your name, email address, phone number, and mailing address.
- Profile Information: If you create an account, we may collect additional information such as your profile picture, preferences, and interests.
- Transaction Information: If you make a purchase, we collect payment details, billing address, and information about the products or services you purchased.
- Communication Records: We keep records of your communications with us, including customer service inquiries and feedback.
- Survey Responses: If you participate in our surveys, polls, or provide feedback, we collect your responses and opinions.
Information We Collect Automatically
- Device Information: We collect information about the device you use to access our website, including hardware model, operating system, unique device identifiers, and mobile network information.
- Log Data: We automatically collect log information when you use our website, including your IP address, browser type, pages visited, time spent on pages, and referring/exit pages.
- Location Data: We may collect information about your approximate location based on your IP address.
- Cookies and Similar Technologies: We use cookies, web beacons, and similar tracking technologies to collect information about your browsing behavior. For more details, please see our Cookie Policy section below.
Information From Third Parties
- Social Media: If you interact with our content on social media platforms or use social media login features, we may receive information from these platforms according to their privacy policies.
- Analytics Providers: We work with third-party analytics providers to better understand how visitors use our website.
- Marketing Partners: We may receive information about you from our marketing partners to improve our services and marketing efforts.
How We Use Your Data
We use the information we collect for various purposes, including:
- Providing and Improving Our Services: To deliver the services you request, process transactions, fulfill orders, and enhance your overall experience with our website and services.
- Communication: To respond to your inquiries, provide customer support, send administrative information, and communicate about changes to our services.
- Marketing and Promotion: To send you newsletters, special offers, and promotional materials about our products and services that may be of interest to you (with your consent where required by law).
- Personalization: To personalize your experience on our website, showing content that aligns with your interests and preferences.
- Analytics and Research: To analyze usage patterns, conduct research, and improve our website and services based on user behavior and feedback.
- Security and Fraud Prevention: To protect our website, services, and users from unauthorized access, fraud, and other illegal activities.
- Legal Compliance: To comply with applicable laws, regulations, legal processes, or enforceable governmental requests.
We process your personal data based on one or more of the following legal grounds:
- Consent: Where you have given us explicit consent to process your data for a specific purpose.
- Contract Performance: When processing is necessary to fulfill a contract with you or to take steps at your request before entering into a contract.
- Legitimate Interests: When processing is necessary for our legitimate interests, provided these interests don't override your fundamental rights and freedoms.
- Legal Obligation: When processing is necessary to comply with our legal obligations.
How We Share Your Data
We may share your personal information with the following categories of recipients:
- Service Providers: We share data with third-party service providers who perform services on our behalf, such as payment processing, data analysis, email delivery, hosting, customer service, and marketing assistance.
- Business Partners: We may share information with our business partners to offer you certain products, services, or promotions.
- Affiliates: We may share information with our affiliated companies and subsidiaries for purposes consistent with this Privacy Policy.
- Legal Requirements: We may disclose your information when required by law, such as in response to court orders, legal processes, or to establish or exercise our legal rights or defend against legal claims.
- Business Transfers: If we are involved in a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.
- With Your Consent: We may share your information with third parties when you have given us your consent to do so.
We require all third parties who have access to your personal data to respect its security and handle it in accordance with applicable laws.
Your Rights
Depending on your location, you may have various rights regarding your personal data, including:
- Access: The right to request copies of your personal data that we hold.
- Rectification: The right to request that we correct any inaccurate or incomplete personal data.
- Erasure: The right to request that we delete your personal data under certain circumstances.
- Restriction of Processing: The right to request that we restrict the processing of your personal data under certain circumstances.
- Data Portability: The right to receive a copy of your personal data in a structured, machine-readable format and to transmit it to another controller.
- Object to Processing: The right to object to our processing of your personal data under certain circumstances.
- Withdraw Consent: The right to withdraw your consent at any time where we rely on your consent to process your personal data.
To exercise any of these rights, please contact us using the details provided in the "Contact Us" section below. We may need to verify your identity before responding to your request. We will respond to legitimate requests within the timeframes required by applicable law.
If you are a resident of California, you may have additional rights under the California Consumer Privacy Act (CCPA). Please see our California Privacy Notice for more information.
Cookie Policy
Our website uses cookies and similar tracking technologies to collect information about your browsing activities and preferences. Cookies are small text files that are stored on your device when you visit a website. They help us recognize your device and remember certain information about your visit.
Types of Cookies We Use
- Essential Cookies: These cookies are necessary for the website to function properly and cannot be switched off. They are usually set in response to actions you take, such as setting your privacy preferences, logging in, or filling in forms.
- Analytical/Performance Cookies: These cookies allow us to recognize and count the number of visitors and see how visitors move around our website. This helps us improve the way our website works, for example, by ensuring that users find what they are looking for easily.
- Functionality Cookies: These cookies enable the website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages.
- Targeting/Advertising Cookies: These cookies record your visit to our website, the pages you have visited, and the links you have followed. We use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
Managing Cookies
You can control and manage cookies in various ways. Most web browsers allow you to manage your cookie preferences by adjusting your browser settings. You can typically:
- Delete cookies from your device
- Block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies
- Set your browser to notify you when you receive a cookie
Please note that if you choose to block or delete cookies, you may not be able to access certain areas or features of our website, and some services may not function properly.
Our website may also use web beacons (also known as clear gifs or pixel tags), which are tiny graphics with a unique identifier that help us understand how users interact with our website and emails.
Data Security
We implement appropriate technical and organizational measures to protect your personal data against unauthorized or unlawful processing, accidental loss, destruction, or damage. We regularly review and update our security practices to maintain a high level of security.
However, please understand that no method of transmission over the internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security.
We limit access to your personal data to those employees, agents, contractors, and third parties who have a business need to know. They are subject to strict contractual confidentiality obligations and may be disciplined or their contract terminated if they fail to meet these obligations.
International Data Transfers
Our operations are primarily based in the United Kingdom, but we may transfer, store, and process your personal data in countries outside your country of residence and outside the European Economic Area (EEA). Whenever we transfer your personal data to countries outside the EEA, we ensure a similar degree of protection is afforded to it by implementing appropriate safeguards, such as:
- Using specific contracts approved by the European Commission (Standard Contractual Clauses) that give personal data the same protection it has in Europe.
- Transferring data to countries that have been deemed to provide an adequate level of protection by the European Commission.
- Where we use providers based in the US, we may transfer data to them if they are part of the Privacy Shield Framework, which requires them to provide similar protection to personal data shared between Europe and the US.
By using our website and services, you consent to these transfers, storing, and processing arrangements.
Data Retention
We will retain your personal data only for as long as necessary to fulfill the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements.
To determine the appropriate retention period for personal data, we consider:
- The amount, nature, and sensitivity of the personal data
- The potential risk of harm from unauthorized use or disclosure of your personal data
- The purposes for which we process your personal data and whether we can achieve those purposes through other means
- The applicable legal, regulatory, tax, accounting, or other requirements
In some circumstances, we may anonymize your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.
Children's Privacy
Our website and services are not directed to children under the age of 16. We do not knowingly collect personal data from children under 16. If you are a parent or guardian and you believe your child has provided us with personal data without your consent, please contact us. If we discover that a child under 16 has provided us with personal data, we will delete such information from our servers immediately.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date at the top of this policy.
We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our website and services after any changes to this Privacy Policy constitutes your acceptance of the revised policy.
Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:
Steady Fusion
6 Mason Trafficway West
London, N10 3DS
United Kingdom
Email: [email protected]
Phone: +44 8106 048740
If you are located in the European Union, you also have the right to lodge a complaint with your local data protection authority if you believe we have not complied with applicable data protection laws.
